Understanding the TrackOG Dashboard
The Analytics Dashboard is the first screen after login. It shows clicks, conversions and money for your selected date range and compares every number with the previous period so you spot trends instantly.
Where to find it
Click Dashboard in the left sidebar.
1. Top bar
| Control | What it does |
|---|---|
| Quick Search | Jump to any offer, affiliate, advertiser or page |
| Date range | Changes the period for every widget on the page |
| Exchange Rates | View currency rates used to convert amounts |
| Theme toggle | Switch light / dark mode |
| Notifications (bell) | See recent alerts |
2. KPI cards
Six cards with trend lines and % vs previous period:
| Card | Meaning |
|---|---|
| Clicks | Clicks on your tracking links |
| Conversions | Conversions attributed to those clicks |
| Impressions | Tracked ad views (if impression tracking is on) |
| Revenue | What advertisers owe you |
| Payout | What you owe affiliates |
| Profit | Revenue minus payout |
Tip: High clicks with flat conversions often means a broken postback or traffic/offer mismatch.
3. Performance Overview chart
Multi-metric chart of all six metrics. Click any legend item to toggle it on/off. Clicks and impressions use the right axis; conversions and money use the left axis.
4. Top lists
| Widget | Shows | Action |
|---|---|---|
| Top Countries | Top 10 by clicks with % share | View Report |
| Top Offers | Best by clicks, conversions, revenue | View All |
| Top Affiliates | Partners by conversions and payout | View All |
| Top Advertisers | Advertisers by clicks and revenue | View All |
Daily routine
- Set date range to Today
- Check Conversions and Profit first
- Open Top Offers — find offers with clicks but no conversions
- Open Top Countries — catch unexpected geos
Frequently Asked Questions
Q: All values show zero. What should I check? A: Widen the date range, or confirm your offers are Active and receiving traffic.
Q: Revenue is ₹0 but I have approved conversions. Why? A: The offer may have no Revenue value set. Check Offers > Edit > Revenue and Payout.
Q: Impressions are always 0. Why? A: Impression Tracking is off. Enable it in Settings > Tracking.
Related articles
- Report Metrics Explained: Clicks, CR, EPC, Payout, Revenue and Profit
- Reports Overview: Which Report Should You Use?
Ask TrackOG AI
"Compare my performance for the last 7 days with the previous 7 days."